{"id":31059,"date":"2022-06-27T16:46:53","date_gmt":"2022-06-27T14:46:53","guid":{"rendered":"https:\/\/www.declic-communication.fr\/muss-man-durch-rebranding\/"},"modified":"2022-06-27T16:46:55","modified_gmt":"2022-06-27T14:46:55","slug":"muss-man-durch-rebranding","status":"publish","type":"post","link":"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/","title":{"rendered":"Muss man durch Rebranding?"},"content":{"rendered":"\n<p>Unter <strong>Rebranding<\/strong> versteht man die Neugestaltung des Markenimages eines Unternehmens. Diese strategische Entscheidung geht mit einer erheblichen Ver\u00e4nderung der Produkte und Dienstleistungen einher &#8211; ein echter <strong>Kurswechsel<\/strong>.<\/p>\n\n<p>Ein Rebranding kann daher die \u00c4nderung von <\/p>\n\n<ul class=\"wp-block-list\"><li>Den Markennamen<\/li><li>Das Logo<\/li><li>Die Unterschrift<\/li><li>Der Werbekampagnen<\/li><li>Der redaktionelle Linie<\/li><li>Der corporate Identity<\/li><\/ul>\n<p><\/p>\n\n<p>Diese Entscheidung geht meist mit der Neugestaltung Ihrer Website einher, es ist eine neue \u00c4ra f\u00fcr Ihr Team. Diese Art von Entscheidung erm\u00f6glicht es Ihnen, Ihr Image neu zu gestalten, wenn es m\u00f6glicherweise Opfer eines <strong>Bad Buzz<\/strong> geworden ist.<\/p>\n\n<p>Wenn Sie langfristig bestehen wollen, ist dieser Schritt also <strong>unumg\u00e4nglich<\/strong>, da sich die Welt st\u00e4ndig weiterentwickelt und Sie sich anpassen m\u00fcssen. Bevor Sie \u00c4nderungen vornehmen, legen Sie fest, welche Ma\u00dfnahmen Sie ergreifen wollen:<\/p>\n\n<ul class=\"wp-block-list\"><li>Welches Image wollen wir vermitteln? <\/li><li>Wie lautet unsere neue Positionierung? <\/li><li>Durchf\u00fchrung eines Team Brainstormings.<\/li><li>Auswahl des Dienstleisters, der Kommunikationsagentur.<\/li><\/ul>\n<p><\/p>\n\n<p>Es ist von entscheidender Bedeutung, sich zu fragen, ob dies der richtige Zeitpunkt ist, welche Ziele angestrebt werden und mit welchen Mitteln sie erreicht werden sollen.<\/p>\n\n<p>\u00c4lterndes Markenimage? Unsere Experten f\u00fchren gerne Ihr Rebranding durch!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unter Rebranding versteht man die Neugestaltung des Markenimages eines Unternehmens. Diese strategische Entscheidung geht mit einer erheblichen Ver\u00e4nderung der Produkte und Dienstleistungen einher &#8211; ein echter Kurswechsel. Ein Rebranding kann daher die \u00c4nderung von Den Markennamen Das Logo Die Unterschrift Der Werbekampagnen Der redaktionelle Linie Der corporate Identity Diese Entscheidung geht meist mit der Neugestaltung [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":30873,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[31],"tags":[],"class_list":["post-31059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nachrichten"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Muss man durch Rebranding? - D\u00e9clic Communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Muss man durch Rebranding? - D\u00e9clic Communication\" \/>\n<meta property=\"og:description\" content=\"Unter Rebranding versteht man die Neugestaltung des Markenimages eines Unternehmens. 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Ein Rebranding kann daher die \u00c4nderung von Den Markennamen Das Logo Die Unterschrift Der Werbekampagnen Der redaktionelle Linie Der corporate Identity Diese Entscheidung geht meist mit der Neugestaltung [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/\" \/>\n<meta property=\"og:site_name\" content=\"D\u00e9clic Communication\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-27T14:46:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-27T14:46:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.declic-communication.fr\/wp-content\/uploads\/2022\/05\/Sans-titre-32-1-1200x675.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Line TODISCO\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Line TODISCO\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/\"},\"author\":{\"name\":\"Line TODISCO\",\"@id\":\"https:\/\/www.declic-communication.fr\/de\/#\/schema\/person\/4cf3d266aa5cd56156ae2d0af23b8a21\"},\"headline\":\"Muss man durch Rebranding?\",\"datePublished\":\"2022-06-27T14:46:53+00:00\",\"dateModified\":\"2022-06-27T14:46:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/\"},\"wordCount\":188,\"publisher\":{\"@id\":\"https:\/\/www.declic-communication.fr\/de\/#organization\"},\"articleSection\":[\"Nachrichten\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/\",\"url\":\"https:\/\/www.declic-communication.fr\/de\/muss-man-durch-rebranding\/\",\"name\":\"Muss man durch Rebranding? 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